The editorial approach
A useful story starts with clarity about what it is, where the information comes from and any relationship behind it.
News and features
News stories report announcements and developments. They are separate from first-hand reviews. Relevant primary sources will be linked, and planned openings will be distinguished from places already open.
Reviews
A review will be based on an actual visit. It will identify the date or period of the visit and explain whether the stay or meal was paid for, hosted or part of a commercial arrangement.
Commercial relationships
Adam also works in PR and communications through Waves the Agency. Relevant client relationships will be disclosed. Advertising and paid partnerships will be clearly labelled.
Images
Photographs, supplied imagery and editorial artwork are credited and described on each article.
Corrections
If a story contains an error or requires an update, please use the contact form and select “Correction”.